"Regards" by Almudena Rodriguez

2014

$7,280 SOLD

Dimensions

W: 78.0" D: 1.0" H: 55.0"

Materials

Acrylic on Canvas

Collection #

CAR029

Estimated Shipping

$188

Extracting images, logos and slogans from popular culture, Spanish artist Almudena Rodriguez rearranges these disparate signs on hand-sewn fabrics in an attempt to map out a single vision determined not by original context but through aesthetic thought. In a series titled Pygmalion Effect, the artist explores the popular psychological idea that greater expectations lead to better performance, questioning how an artist can influence the viewer’s perception. This mixed media on fabric work “Regards" layers images and messages ranging from amateur painting to an army fatigue pattern, asking the viewer to stretch their understanding of style, meaning and perception.

Acrylic and wool embroidery on hand-sewn fabrics. Stretched.

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Almudena Rodriguez

b. 1969, Madrid, Spain

The colorful, large-scale paintings of Spanish artist Almudena Rodriguez offer a dream-like vision of modern pop culture. Extracting banal images from everyday media – characters from comics, mythic heros of the past, idols of today – she recontextualizes shared cultural signifiers to highlight the absurdity of a world in which self-perception is determined by mass media.

Her work has been shown throughout Spain, Portugal, France, Serbia, Algiers, Mexico, USA and in contemporary art fairs ARCO and Art Miami. She currently resides and works in Madrid, Spain.